Setting a goal is more than just a declaration—it’s a commitment to personal and professional growth. By the end of this article, I hope that you will be inspired to set and share your own S.M.A.R.T. goal. Day Hiking at the Grand Canyon You may have already read this same Read more…
Returning from the 2023 National Recreation and Park Association (NRPA) Conference in Dallas, we encountered many great sessions embracing diversity, equity, and inclusion (DEI) in the workplace. As we all continue through our personal journeys to a more diverse workplace, let three basic principles guide you as you lead the way. Read more…
BY TODD WINTER Hello! I’m Todd Winter, the Assistant Director for the Rock Island Parks and Recreation Department. We’re here at the beautiful Highland Springs Golf Course. We’re going to talk about some of the great things we have going on here at Highland Springs, as well as some overall Read more…
BY KRISTINA NEMETZ Millennial has become the catch-all term for entitlement in workplaces across the country. I am the first to admit I have misused the term when working with younger staff or interns. It is funny that people use the word while the millennial generation (born between 1982-1997) are Read more…
BY JOE DELUCE If you are currently an executive director or want to become an executive director of a parks and recreation agency, the following are some of the key steps you will need in order to take your career to the next level. Everyone is not cut out to Read more…
BY JOE DELUCE A positive workplace culture develops through alignment of values, standards, attitudes, beliefs, and behaviors. It is evident in everything you and your staff do every day. Workplace Culture could be considered one of the most essential elements of a successful agency or organization. Many consider it more Read more…
BY MITCHELL FRANSEN Uncover some truths about urban form, transportation choices, accessibility, and mobility patterns. Learn from Mitchell Fransen, a Master’s Student of the University of Illinois Department of Recreation, Sport & Tourism, about developmental patterns, urban form, and their role in shaping places that are equitable for all. Places Read more…
BY JESSIE SCHEUNEMANN Do you live in a House of Brands or a Branded House? Campfire Concepts’ Marketing Director, Jessie Scheunemann, talks about the relationship of your agency logo to the logos created for your programs, events, and facilities – or subbrands. Contact Information Jessie Scheunemann jessie@WeAreCampfireConcepts.com ©bensound.com jazzyfrenchy Never Read more…
BY JESSIE SCHEUNEMANN The Brand Audit Process Explained Campfire Concepts’ Marketing Director, Jessie Scheunemann, walks you through the cliff notes version of conducting a brand audit for your agency. She and Kristina Nemetz, Communications Manager at the Village of Montgomery, presented the long-form version entitled “It Is All About the Read more…
Toning up your agency’s marketing muscle is less a matter or resources and more a matter of will.